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The concept is to redesign the business card as a tool for self-expression.
Since the standard business cards have only few personal details on them (name, job, contact), people may miss the chance to express themselves to others within a limited time. The Expression Card includes resume, portfolio, and recommendations as the card expands via the scrolling Smartphone App. The users can express themselves (e.g. Notable Works) using The Expression Card when they exchange the card with another person. And if a person is interested in the user, they can see more information (e.g. Recommend) using The Expression Card on their way home.
Kensuke Fujishiro Ali Almahr