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We have made a new slogan of Coca-cola’s music bottle. The purpose of benchmarking “El-Sistema” project is to utilize the empty bottles of Coca-Cola to reform them as musical instrument. We picked the slogan with the word “play”, to describe how the Coca-Cola bottle could turn into musical instrument. We apply the same appearance of Coke bottle to the “recorder”. On the other hand, we made some adjustment to transform the Coke bottle to the recorder; Plastic bottles are pretty flexible and thin, so we used thick PET material instead. Also, we changed the label, saying “Play Coca-Cola”.
suwon, South Korea
generallyandespecially design lab
Siheung-si, South Korea