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"Scratched" Mine / Bottle

iF concept design award 2013

The water bottles used for the same brand of mineral water all look the same, so if there are several people in any group drinking the same kind of water, it’s impossible to tell which bottle belongs to whom. This is where our design -"Scratched" Mine - addresses the problem. Different patterns are hidden in the label and will be exposed if you scratch off the top layer. Since there are so many different shapes, it's unlikely to find two the same in any one group. Thus, you can tell which the bottle is yours and have some fun by scratching off the label just like scratching a “Scratch-and-Win” lottery ticket.

We feel very excited and honored to receive this IF concept design award 2013, which is definitely a precious recognition and appreciation of our capability and effort. We will never stand still and make continuous endeavor to create better designs with our professional attitude and enthusiasm for design. Thank you very much.

Winner Statement

Nanchang University

Nanchang University
Nanchang, China

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Nanchang University

Nanchang University
Nanchang, China

Shi Wei Zhou Yiwei Wang Yaxin Meng Yonggang

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