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This project is an identity program for my hometown, Changwon city that integrated with Masan, Jinhae in South Korea.
My design concept is based on the well-organized road system in the original Changwon city. I want to appoint a colour to each of the cities that made the new city to renew a sense of identity such as marine, green and festival city.
It would be a great opportunity to communicate with the citizens who live in each part of Changwon city. The other aim of this project, is for people to have an increased sense of belonging by this new visual identity. Furthermore, this project is a reflection of the vision for Changwon city.
London College of Communication
London, United Kingdom
Kim, Sunny Hyunsun
LONDON, United Kingdom