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BUZZZ... is a packaging that was inspired by the anatomy of bees' abdomen.It was developed aiming at a direct and simple analogy between the content to be stored and the producer insect. The geometrization of the reference shape does not prohibit an iconic identification from the consumer side. In the study of the product's exposition it allows a pleasant aesthetic experience, stimulating the process of buying.
Universidade de Campina Grande
Campina Grande, Brazil