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Imagination / Child / Book

Imagination / Child
Imagination / Child

Every design process is based on the ability to associate and to imagine. Usually, children have less difficulties to visualize their imaginary world. Editorial means offer a possibility to gain acces to childish imagination and their angle.
Children find material for transformations in everyday objects: What else can an object be? What can come out of it? The results are shown in a playful manner in the form of a „dictionary of association“. Design elements support the character of „work in progress“ (visible thread-stitching, visual languages).


Zurich University of the Arts

Zurich University of the Arts
Zürich, Switzerland


Schemel, Kathrin

Schemel, Kathrin
München, Germany