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KultMag – that’s the name of a customer magazine that is produced in Hamburg once a year. Commissioned by Germany’s only all-male model agency, KultMag comprises innovative fashion productions – realized by renowned photographers – and articles, portraits and essays – written by well-known magazine journalists. The magazine targets an audience from the world of fashion, lifestyle and advertising. KultMag sees itself as a mono-theme journal for an urban readership that thinks and lives creatively and unconventionally.