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The title of the annual report in the concise Bechtle AG company color and the punched number of employees focuses the attention and curiosity on the equity story “progress in numbers”. Inside, the charts and graphics – large color areas – are consistently pursuing this. The combination of content validity and visual independency adds up to an innovative solution from one source. In addition, the consistently used color palette in the graphics and charts contributes to a distinctive recognition.
W.A.F. Werbegesellschaft mbH
Berlin, Germany