Unsupported browser

You are using an outdated browser. Please upgrade your browser to improve your experience.

Sign up for an Award

Participate with your entry in one of our professional or student awards.

Sign up for an award

Sign up for a Profile

Create your own profile and publish it in the iF WORLD DESIGN GUIDE.

Sign up for a profile

Learn more:


Present your project for free and win your share of EUR 50,000 in prize money.

Publish your project

Sonett / Corporate Design


Discipline: Communication

Discipline: Communication

Fresh, clear, concise and colorful is the new Corporate Design of Sonett, manufacturer of ecological detergents and cleaning agents. The main identifying feature is the new dynamic symbol, whose diverse, constantly alternating colors change from product to product. The form of the Sonett logo is a visual realization of the Sonett-specific manufacturing process of detergents and cleaning agents. Shape and color, together with a clear, legible typography create a high recognition value and set it apart from the competition.

Client / Manufacturer

Sonett OHG

Sonett OHG
Deggenhausen, Germany


Studio Lierl GmbH

Studio Lierl GmbH
Unterföhring, Germany

Karl Lierl, Sophia Lierl

Go to profile