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40 award-winning design projects. 20 provocative design theses. 1 style-defining design agency. 20 theses on good graphic design, backed up by 40 multi-award-winning projects: this book is far more than just a showcase for one of the most successful design agencies in the world. It is a manifesto for good design and the attitude, commitment and passion that go with it. It provides form and strategy, motivation and goals; it is provocation and benchmark at the same time. A feast for the eyes, heart and mind on 400 pages with over 1,100 illustrations. Good design is a tough job: go for it!