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The XFX Radeon HD R7970 Black Edition graphics card is a reflection of a professional gamer’s focus. The design is direct and utilitarian with minimal ornamentation. Its extruded aluminum body is substantial but visually light. Rotary diamond etched branding and bezels stand out sharply against the satin black background. The central stripe elongates the card and accentuates its form. The pointed highlights on the fan hubs, in concert with the etched bezels, put the focus on the functional heart of the card. The bright red anodized nameplate on the facing edge highlights the transverse heatsink that provides the R7970 with superior cooling.
XFX Technology Inc.
Ontario, CA, United States
CRISP Brand Agency
Santa Ana, CA, United States
Cezanne Farris-Gilbert Namanh Hoang