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iF SOCIAL IMPACT PRIZE
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NIKE-.RUN / NIKE-.RUN

NIKE-.RUN

.RUN is more then just a file format. ItŽs a new reason to challenge yourself. An encrypted audio format that can be played only while running.
.RUN is the first file that runs only if you run.
See the video at: http://vimeo.com/31020732

University

Miami Ad School Europe

Miami Ad School Europe
Hamburg, Germany

Design

Miami Ad School Europe

Miami Ad School Europe
Hamburg, Germany

Shahak Shapira(AD) & Florian Marquardt (AD)