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Answers to the question of how design can save the world

‘QUO VADIS DESIGN’ was the first workshop to be organized by iF e.V. The workshop was intended as a call to rethink current approaches and to develop design-oriented solutions to the problems and crises of our time. We were able to attract six renowned personalities from the areas of architecture, new media, research, business, academia and business ethics who, in mid September, joined the other workshop participants in an effort to highlight the immense importance of integrating design in all areas of life, work and business.
The goal was to state – and most importantly to show – how this can be done successfully and which long-term (business) benefits can arise from such an approach. QUO VADIS DESIGN wanted to provide a wake-up call, but one that bears in mind real world requirements: creativity does not exclude cost-efficiency. There was also a strong focus on academic design education at universities.

With this workshop, iF e.V. wanted to contribute to fulfilling its mission of both creating awareness for design as an important part of all aspects of our life and of supporting good design.

Prof. Dr. Wilhelm Vossenkuhl, a German contemporary philosopher, was the workshop host. The results have been summarized in a workshop documentation. This documentation is available as a free pdf-download on this page.


Design as world savior? There clearly is a need for design-led initiatives: we have been exploiting our planet and ourselves in terms of ecological and economic aspects and with regard to socio-political and humane issues. There isn’t just one single flashpoint: what we are faced with is a conflagration where one crisis follows another. What is at stake when it comes to our future? Everything.

As part of the workshop, we will take stock and show that design already provides concrete and sustainable solutions for many of these predominantly man-made issues. However, too many people still put too little trust in design: business, academia and the media, decision makers, private individuals and the general public still have to fully acknowledge the central role of design when it comes to saving our world. That is the true scale of the issue we are faced with.



We were able to attract six renowned personalities to participate in the workshop and to come together on 14 September 2013 on the Fraueninsel island in Lake Chiemsee.


Documentation: Quo vadis Design?
4 Theses

Editor: iF Industrie Forum Design e.V. in collaboration with
Prof. Dr. Wilhelm Vossenkuhl

Quo Vadis Design - 4 Theses PDF | 4.96MB

Download as E-book

Quo Vadis Design? 4 Theses is also available as E-book for EUR 4.99.

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