Unsupported browser

You are using an outdated browser. Please upgrade your browser to improve your experience.

Sign up for
an Award

Participate with your entry in one of our professional or student awards.

Sign up for an award

Sign up for
a Profile

Create your own profile and publish it in the iF WORLD DESIGN GUIDE.

Sign up for a profile

Learn more:

Publish your
Public Value Project

Present your public value project in the iF WORLD DESIGN GUIDE (for free).

Publish your project

Bryan W.H. Lee

at Strada Worldwide, Seoul, South Korea

Award Participations

  • iF STUDENT DESIGN AWARD 2016

Vita

Bryan W.H. Lee is the founder, creative director and chairman of Strada Worldwide, an international media architecture practice. He heads Strada’s offices in Los Angeles and Korea, working on projects for clients such as BMW and Airbnb. He graduated from the State University of New York. Before founding Strada, he worked for Bearing Point, for the Samsung affiliate digital group and for d’strict New York. He has developed more than 85 strategic campaigns for multinational groups in more than 10 countries. His passion for art and technology-based entertainment underpins his work of transforming conventional entertainment in architecture and industry into user experiences defined by playful entertainment aspects. (February 2016)