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markenfeuer, Hamburg, Germany
Ralf Höpfner (*1959) has worked as a consultant at BBDO Germany and as Managing Director at IDMedia and Elephant Seven. Following a stint as General Manager at Heye & Partners, he founded the Markenfeuer consulting firm, specializing in branding issues. Höpfner is also a coach for resolving conflicts involving structures, information, relationships, values and interests; his work additionally entails support for enterprise repositioning and change processes. (June 2007)