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One of the best-known labels for design excellence

A gold standard for good design – the iF DESIGN AWARD

The iF DESIGN AWARD has a reputation as an internationally recognized sign of design excellence since its founding 1953. For a designer, winning an iF award can launch a career or take it to the next level. For a company, it can be the key to breaking into a new market – or getting valuable media attention and respect.

Judged by a panel of over sixty renowned experts in design, industry and architecture, the iF DESIGN AWARD is an event, a unique marketing instrument, and much more.

Read on to find out what you get as a winner, what you need to participate in this year’s competition and how to make the most of your participation – during the awards ceremony and long after on the iF WORLD DESIGN GUIDE.

Information in your language

Dates and Fees


30 Jun 2016

Early bird registration

20 Oct 2016

Regular registration

2 Dec 2016

Submission of entries to jury

Upload digital media or shipment to jury

24-26 Jan 2017

Jury session

Jury results will be announced at the end of January.

10 Mar 2017

Award ceremony

iF design award night at BMW Welt in Munich

10 Mar 2017


iF WORLD DESIGN GUIDE, iF design app, press releases

11 Mar 2017


Opening of the iF design exhibition Hamburg Part I | from June 2017 – Exhibition Part II | from October 2017 – Exhibition Part III


by 30 June 2016
by 20 October 2016
Fees for award winners
'Benefits for winners'
service package
EUR 350 per entry
EUR 450 per entry
EUR 2,700 per entry
EUR 275 per entry
EUR 375 per entry
EUR 2,700 per entry
Communication, Interior Architecture, Professional Concept, Service Design, Architecture
EUR 275 per entry
EUR 375 per entry
EUR 1,600 per entry


Discipline 1.0 Product

1.0 Automobiles / Vehicles

Includes cars, accessories and components (wheels, steering wheels, engine compartments, instruments, controls, lighting), agricultural vehicles / machines, airplanes, drones and multicopters, buses, car entertainment systems, caravans, commercial vehicles, cranes and lifting gear, interior and exterior design, industrial trucks, motorcycles / scooters, navigation devices, products for aviation, rail vehicles, ships / boats / yachts, special vehicles, trailers and more.

1.02 Sports / Outdoor / Bicycles

Includes sports / sports equipment / sportswear, fitness and activity trackers, camping / camping equipment, GPS, outdoor products, hiking gear, bicycles and accessories, bicycle lamps and more.

1.03 Leisure

Includes fashion and clothing, bags, luggage, musical instruments, pet products, eyeglasses and more.

1.04 Babies / Kids

Includes all products for babies and kids such as diaper bags, clothing, lifestyle accessories for children and babies, playground equipment, kitchen tools, toys, tools for schools, and teaching supplies.

1.05 Watches / Jewelry

Includes watches, clocks, alarm clocks, accessories and more.

1.06 Audio

Includes audio devices for conferences, audio recorders, audio players, headphones, hi fi devices, loudspeakers, mobile loudspeakers, MP3 players, radios, studio equipment, accessories and more.

1.07 TV / Cameras

Includes cameras, media players, DVD and Blue Ray devices, televisions, accessories, photo frames, presentation equipment, projectors, recorders, remote controls, surveillance cameras and technologies and more.

1.08 Telecommunication

Includes cell phones, DECT devices, headsets, smart watches, telephones, telephone systems, 2-way radios, VOIP devices and accessories and more.

1.09 Computer

Includes notebooks, PDAs, accessories, batteries, casings, charging devices, computers, computer loudspeaker systems, copiers, e-readers, game consoles, in- and output devices, keyboards and mice, monitors, network technology, peripherals, printers, scanners, servers, storage devices, tablets and more.

1.10 Office

Includes conference furniture, filing systems, office accessories, office fittings, office furniture, plugs, reception areas, writing implements and pens (analog and digital) and more.

1.11 Lighting

Includes lighting systems, accessories, flashlights, lamps, lights, safety lights, workplace lighting and more.

1.12 Home Furniture

Includes lounge and bedroom furniture, accessories, fixtures and fittings, mirrors, stoves and pellet stoves and more.

1.13 Kitchen

Includes coffee machines, cooker hoods, dishwashers, fixtures and fittings, hobs and ovens, kitchen appliances (mixers, juicers, egg cookers etc.), kitchen furniture and technology, kitchen systems, microwaves, refrigerators and freezers, sinks and more.

1.14 Household / Tableware

Includes air cleaners, cookware and tableware, cutlery, decorative items, dryers, glassware and ceramics, household utensils (trashcans, mops etc.), ironing and pressing equipment, ventilators, vacuum cleaners, washing machines and more.

1.15 Bathroom

Includes bathroom furniture, bathroom and sanitary wares, bathrooms and wellness areas, control elements and systems, fixtures and fittings, saunas, whirlpools and more.

1.16 Garden

Includes gardening tools, garden furniture, barbecues, sunshades, lawn mowers, wheelbarrows, outdoor fireplaces, garden tables and chairs, pressure washers and more.

1.17 Building Technology

Includes air conditioning, balconies, conservatories, doors, fittings and systems, garages, gates, heating technology, plumbing technology, marquees, railings, roofs, security technology, solar systems, temperature control technology, water dispensers, windows and more.

1.18 Public / Retail

Includes furniture and furniture systems (for banks, bus stops, health, hotels, libraries, lounges, museums, parks, playgrounds, public spaces, restaurants, shops, staff canteens, social areas, street furniture, wellness, etc.), ATM systems and banking machines, exhibition systems, outdoor advertising systems, retail interiors, shop systems / POS systems, terminals for public spaces / info systems / wayfinding and orientation systems and more.

1.19 Medicine / Health / Care

Includes assisted living products, assisted living technology, clinic and laboratory equipment, hospital, medical / healthcare devices and equipment, rehabilitation and care, toothbrushes, hairbrushes, skincare, massage devices and more.

1.20 Industry / Skilled Trades

Includes components, conveyor technology, hoisting technology, industrial scanners, logistic systems, machines, materials handling, measuring and testing technologies and laboratory technology, production engineering, robotic technology, systems engineering, tools and more.

1.21 Textiles / Wall / Floor

Includes carpets, curtains, floorings, paints / coatings, materials with innovative properties, smart materials, tiles, upholstery textiles, veneers, wall cladding, wallpaper and more.

Discipline 2.0 Packaging

2.01 Beverages

Includes all types of packaging for beverages.

2.02 Food

Includes all types of packaging for food and pet food.

2.03 Beauty / Health

Includes all types of packaging for perfume, care products, cosmetics, hygiene products and pharmacy products.

2.04 Medicine / Pharmaceutics

Includes all types of packaging for medicine, natural remedy and medical products and more.

2.05 Household

Includes all types of cleaning products, household products and more.

2.06 Consumer Products

Includes all types of packaging for jewelry, watches, clothes and accessories, sports articles, toys, music, games and videos, headphones, MP3 players, computers and accessories, cameras and accessories, mobile technology devices and accessories, kitchen appliances and more.

2.07 Industry / B2B

Includes all types of packaging for industrial B2B products.

2.08 Independent Packaging

Includes brand-independent packaging with a focus on ergonomics and functionality.

Discipline 3.0 Communication

3.01 Websites

Includes blogs, brand sites, corporate websites, e-Commerce, landing pages, microsites, online shops, promotional sites, public websites, service websites, social media, web TV and more.

3.02 Apps / Software

Includes business application software, city guides, games, informational software, mobile and stationary application software, online and offline applications, shopping applications, social media and more.

3.03 Film / Video

Includes commercials, corporate films, ads, image videos, video podcasts and more.

3.04 Corporate Identity / Branding

Includes digital and/or print media that serve to sharpen a company’s, product’s or brand’s profile and boost sales. These may include CD manuals, presentations, brochures, posters, signets and logos, manuals, catalogs and more.

3.05 Magazines / Press / Publishing

Digital or print publications, including books, calendars, catalogs, coffee table books, comics, illustrations, magazines, newspapers and more.

3.06 Campaigns / Advertising

Print or digital individual ads or entire campaigns, including banners, direct marketing materials, mailings, newsletters, posters, product and advertising brochures, POS advertising, content marketing, out-of-home.

3.07 Annual Reports

Includes business and annual reports in digital or print form.

3.08 Typography / Signage

Includes pictograms, signets, signage, symbols, typography, wayfinding and orientation systems.

3.9 Events

Includes events of all kinds which utilize one or more media to creatively structure the event or deliver information, such as anniversaries, award ceremonies, conferences, opening ceremonies, product launches, promotion and advertising events, road shows, and trade fair presentations.

Discipline 4.0 Interior Architecture

4.01 Trade Fairs / Commercial Exhibitions

This category considers exhibition and trade fair architecture as an element of brand communication.

4.02 Public Exhibitions

This category considers exhibition architecture in public institutions such as museums.

4.03 Shops / Showrooms

This category considers retail architecture as an element of brand communication.

4.04 Hotels / Spas / Restaurants / Bars

Includes bars, bed & breakfast, cafés, casinos, hotels, lounges, restaurants, spas and recreational areas, staff canteens and more.

4.05 Residential

Includes residential homes, apartments, bedrooms, dressing rooms, kitchens, living rooms, nurseries and more.

4.06 Offices / Workspaces

Includes administration buildings, banks and financial institutions, doctors’ practices, insurance companies, law practices, offices, production facilities.

4.07 Public

Includes administration buildings, clinics, colleges, kindergartens, libraries, museums, schools, universities.

4.08 Installations

Includes installations in public spaces (digital, interactive, bricks-and-mortar, etc.). For example in exhibitions, on sales floors, in shopping malls, at trade fairs, in museums, in urban or outdoor areas.

Discipline 5.0 Professional Concept

Includes experimental and conceptual designs, commissioned works that have not yet been published, studies and research projects, innovative design concepts can be entered in the following categories:

5.01 Mobility
5.02 Living Spaces
5.03 Sustainability
5.04 Health
5.05 Food / Water
5.06 Tools
5.07 Education
5.08 Usability / Interface
5.09 Safety
5.10 Leisure

Discipline 6.0 Service Design

There is hardly another discipline where the focus on interdisciplinary work is as strong as in Service Design. Service Design is about developing service innovations suitable for real-life application by designing entire service processes in a customer-centric way. This includes, for instance, service interfaces for immaterial products, which are useful, usable and desirable from the customer’s perspective while being effective, efficient and innovative from the provider’s perspective. A highly exciting field for new, surprising and creative design processes and process design.

6.01 Health
6.02 Transportation / Logistics
6.03 Bank / Insurance
6.04 Retail
6.05 Tourism
6.06 Education
6.07 Government / Institutions

Discipline 7.0 Architecture

7.01 Public

Includes civic centers, community buildings, institutional buildings, governmental buildings, cultural buildings, embassies, monuments, police & fire stations, parliaments, town halls, prisons, museums, theatres & opera houses, libraries, concert halls, schools, universities, kindergardens, training centers, conference centers, hospitals, day care centers, nursing homes, zoos, religious buildings, infrastructure, roads, bridges, transportation, parking facilities, airports, bus stations, port facilities, railwaystations, sports facilities, stadiums, arenas, and more.

7.02 Residential

Includes apartment buildings, country houses, coastal houses, estates, mansions, multi-unit housing, multiple housing, private houses, single housing, social housing, and student housing.

7.03 Office / Industry

Includes administrative buildings, banks & financial institutions, corporate headquarters, estates, factories, farm buildings, office buildings, and production facilities.

7.04 Retail / Hospitality

Includes amusement parks, chain stores, cinemas, concept stores, department stores, galleries, hostels, hotels, malls, nightclubs, outlet centers, recreation centers, resorts, restaurants, tourist attractions, pubs & bars, shops, shopping centers, and wineries.

7.05 Urban / Landscape

Includes cemetaries, cities, golfclubs, lighting design, outdoor areas, parks, plazas, private gardens, public gardens, regions, streets, urban development projects, urban planning, and villages.

7.06 Mixed Use

Includes buildings combining different kind of usages.

Benefits for Winners

Evaluation Criteria

Innovation and Elaboration

• Degree of innovation
• Degree of elaboration
• Uniqueness
• Execution / workmanship


• Use value and usability
• Ergonomics
• Practicability
• Safety


• Aesthetic appeal
• Emotional appeal
• Spatial concept
• Ambience


• Production efficiency
• Consideration of environmental standards / carbon footprint
• Social responsibility
• Universal design


• Brand fit
• Target group fit
• Differentiation

Jurors (more will follow)

Award ceremony

This is where the international scene of design celebrates: at the glamorous award ceremony. Some 2,000 guests from the areas of business and industry, from the media and from politics will come together to celebrate the award winners.

The iF design award night will take place on 10 March 2017 at BMW Welt in Munich. Admission tickets will be available at the end of January.

Contact us

Frank Zierenberg

Project Director

Frank Zierenberg
Bahnhofstrasse 8
30159 Hannover | Germany

Phone +49.511.54224-216

Andrea Schmidt


Andrea Schmidt
Bahnhofstrasse 8
30159 Hannover | Germany

Phone +49.511.54224-205

Carmen Wille


Carmen Wille
Bahnhofstrasse 8
30159 Hannover | Germany

Phone +49.511.54224-214

Anja Kirschning


Anja Kirschning
Bahnhofstrasse 8
30159 Hannover | Germany

Phone +49.511.54224-213

Lena Riemenschneider

iF design exhibition Hamburg

Lena Riemenschneider
Hongkongstrasse 6
20457 Hamburg | Germany

Phone +49.40.3037538-11