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Twitter Hit – Condor Volltreffer / Condor's Twitter-based lottery

Twitter Hit – Condor Volltreffer
Twitter Hit – Condor Volltreffer
Twitter Hit – Condor Volltreffer
Twitter Hit – Condor Volltreffer

Discipline: Communication

Twitter Hit – Condor Volltreffer

Discipline: Communication

Condor is Germany’s number 1 holiday carrier with 70 destinations worldwide. The objective was to increase awareness of the Condor route network using Twitter as the communication channel. In response we developed “Twitter Hit,” a game in which players try to hit a predefined destination using tweeted coordinates. The coordinate system is unknown to the player, who finds out in real time if they have scored a “hit”: their guess is illustrated on a Google Map as soon as the tweet is submitted.

Client / Manufacturer

Condor Flugdienst

Condor Flugdienst GmbH
Oberursel, Germany

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Design

denkwerk

denkwerk GmbH
Köln, Germany

Alina Schlaier, Patric Schaefer (Creative Directors), Thereza Schumann (Design)

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