Unsupported browser

You are using an outdated browser. Please upgrade your browser to improve your experience.

Sign up for
an Award

Participate with your entry in one of our professional or student awards.

Sign up for an award

Sign up for
a Profile

Create your own profile and publish it in the iF WORLD DESIGN GUIDE.

Sign up for a profile

Learn more:

iF SOCIAL IMPACT PRIZE
(free of charge)

Present your project for free and win your share of EUR 50,000 in prize money.

Publish your project

Wöhner - CrossLink / Promotion packaging

Wöhner - CrossLink
Wöhner - CrossLink

Discipline: Packaging

Discipline: Packaging

Wöhner has developed a revolutionary modular switch disconnector, the basic module of which can be arbitrarily combined with different adapter modules.
For the market launch on the Hannover Messe, a plain packaging should be created, which nevertheless clearly highlights the product brand and which conveys the modularity as well as the arbitrary combinability of the product components.
For this, a slipcase was developed for the shipment packaging. The packagings deftly put in a row, a large number of different patterns were formed, which were used as a colorful accent on the brightly colored trade fair stand.

The packaging intuitively communicates the product's benefits and use.
Packaging Design - selected by Dr. Alexander Schubert
Client / Manufacturer

Wöhner GmbH & Co. KG

Wöhner GmbH & Co. KG
Rödental, Germany

Design

Peter Schmidt Group

Peter Schmidt Group
Hamburg, Germany

GO TO PROFILE