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doctuning.tv / Web TV

doctuning.tv
doctuning.tv

Discipline: Communication

Discipline: Communication

PLAYFRAME, working with ANYFRAME and TVNEXT, has developed an innovative web TV for the automotive industry. Fans can reach the new special interest format, in which advertising is incorporated into content in a quite special way, under the URL doctuning.tv. The figure of “DocTuning” is aided and abetted by some charming “tuning nurses”, who present the advertising partners’ logos and draw attention to particular campaigns. doctuning.tv provides the industry with an attractive environment to place its advertising. A new program is launched every week. This enables its partners to gain a large-scale presence among their target group.

Client / Manufacturer

DocTuning GmbH & Co. KG

DocTuning GmbH & Co. KG
Berlin, Germany

Design

PLAYFRAME

PLAYFRAME GmbH
Berlin, Germany

Romy Korndörfer (PM, Art Direction Interactive) Robert Brommer (Art Direction Motion) Rafael Grabowski, Marko Mitter, Max Mellado, Vicky Tiegelkamp

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Design

TVNEXT Solutions GmbH

TVNEXT Solutions GmbH
Berlin, Germany

Christin Perschmann (Projektleitung) Sebastian Luxem (Frontend Programmierung)