Unsupported browser

You are using an outdated browser. Please upgrade your browser to improve your experience.

Sign up for
an Award

Participate with your entry in one of our professional or student awards.

Sign up for an award

Sign up for
a Profile

Create your own profile and publish it in the iF WORLD DESIGN GUIDE.

Sign up for a profile

Learn more:

iF SOCIAL IMPACT PRIZE
(free of charge)

Present your project for free and win your share of EUR 50,000 in prize money.

Publish your project

Identity Design Box / Werkzeug zur Markenentwicklung

Identity Design Box
Identity Design Box

The Identity Design Box is the first brand development tool. It accompanies the development-team during the whole workflow and provides tips, informations and directly applicable tasks that are described in detailed steps. The entire process is recorded on more than 300 DinA5 index cards, which are clearly divided by their shape and cutted to make the stored solutions behind the index card visible. The whole content of the box was structured and formulated by me after an analysis of existing brand development processes and interviews with professional brand developers. Box: 23 x 23 x 18 cm aluminium / Paper: curious touch / Print: serigraphy

University

HTWG Konstanz

HTWG Konstanz
Konstanz, Germany

Prof. Michele Baviera, Prof. Jo Wickert

Design

Frische Identitäten

Frische Identitäten
Ravensburg, Germany