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Canyon Bicycles / Online shop

Canyon Bicycles

Discipline: Communication

Canyon Bicycles

Discipline: Communication

For direct seller Canyon the online shop has become their major channel of distribution. Canyon seeks to supply fans and bicyclists online with all things for a bike, yet ensuring topmost clarity and advisory skills throughout the website. All products and their different setups are presented lavishly and feature a zoom-in on the respective product pages. Canyons “bike finder” allows easy selection of the desired model while the “Perfect Positioning System” provides correct size and seating configurations. Finally, “Pure Cycling TV” as well as Canyon “Heroes” adds to the overall brand experience.

Client / Manufacturer

Canyon Bicycles

Canyon Bicycles GmbH
Koblenz, Germany

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Design

wysiwyg* software design

wysiwyg* Software Design GmbH
Düsseldorf, Germany

Alex Koch, Maik Nischik, Bärbel Fritz, Pattrick Kreutzer, Finn Jacobsen, Thomas Kaplanek, Goetz Haselhoff, Andreas Stöber, Florian Breiter

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