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delmod / Brand relaunch

delmod
delmod
delmod
delmod
delmod

Discipline: Communication

delmod
delmod

Discipline: Communication

A brand relaunch has been developed for the delmod fashion business that is significantly different from the usual fashion advertising with fashion photo and logo. A visual device (hanger) has been developed that is adaptable to all media and advertising measures, always signifies “fashion“, but most of all always offers an extremely flexible basis for content: with exciting components that can be hung on the hanger and focus on the brand direction “That’s what I bear. In me." This has created for delmod a long-term and wide-functioning basis for showing changing fashion trends, while always remaining immediately recognizable.

Client / Manufacturer

delmod international GmbH & Co. KG

delmod international GmbH & Co. KG
Delmenhorst, Germany

Design

Skalecki Marketing & Kommunikation

Skalecki Marketing & Kommunikation
Frankfurt a. M., Germany

Jörg Skalecki

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Design

Ippolito Fleitz Group – Identity Architects

ippolito fleitz group
Stuttgart, Germany

Peter Ippolito, Gunter Fleiz, Axel Knapp, Lisa Seidl, Johanna Rudat

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