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Cialis "Happy Hours" / Medicament

Cialis "Happy Hours"

Discipline: Communication

A screensaver for medical specialists was developed that combines a useful tool with humor. What at first looks like an unusual clock face turns out to be a novel way of presenting the product benefit. Thanks to the special way the clock works, the screensaver becomes a real eye-catcher: instead of the hands turning on the clock face, the clock face turns around the hands.

Discipline: Communication

Client / Manufacturer

Lilly Deutschland GmbH

Lilly Deutschland GmbH
Bad Homburg, Germany

Design

Publicis Pixelpark

Elephant Seven Hamburg GmbH
Hamburg, Germany

Oliver Viets, Kai Becker, Oliver Baus, Katharina Bender, Benjamin Bruno, Robin Wichmann

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