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Suzuki Swift Artist Series / Rally stripe

Suzuki Swift Artist Series
Suzuki Swift Artist Series

Discipline: Communication

Discipline: Communication

With the Swift Artist Series, Suzuki, the world market leader in the production of small cars, revolutionizes the idea of the rally stripe.
The Swift Artist Series is not meant to gather dust in museums but to be driven. Limited to ten cars, each will carry the fine stripes on its black paint.
The first Swift comes from German artist Sven Voelker, designer and professor at the State University of Art and Design in Karlsruhe.
Besides the car itself, a limited poster edition is being published.

Client / Manufacturer

Suzuki International Europe GmbH

Suzuki International Europe GmbH
Bensheim, Germany

Design Agency

Sven Voelker Studio

Sven Voelker Studio
Berlin, Germany

Nils Völker, Sven Voelker