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Imagebroschüre / Brochure

Imagebroschüre
Imagebroschüre

Discipline: Communication

Discipline: Communication

The image brochure is supposed to show the existent range of products and to address already existing and future customers. One element of the brochure is the philosophy in which the bookbinder gives an account of his attitude towards his work and provides an insight into his operation.
The outer portrayal by creasing, folding and binding shows the manifoldness of the craft of bookbinding. At the same time it serves as a sample book.
The attention is directed towards the images. They communicate the products in a detail-centered view and enhance the customer’s imagination. The description beneath is adding to that.
Altogether the high-quality brochure provides a sensible and exciting insight into the high-class craft and places the traditional work of a bookbinder by the use of haptics and optics.

Client / Manufacturer

Buchbinderei Raymund Henrich

Buchbinderei Raymund Henrich
Feldkirchen, Germany

Design Agency

Fa-Ro Marketing GmbH

Fa-Ro Marketing GmbH
München, Germany

Sabrina Ruchti, Thomas Mayer