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www.mercedes-benz.com/m-klasse / Website

www.mercedes-benz.com/m-klasse
www.mercedes-benz.com/m-klasse

Discipline: Communication

Discipline: Communication

A curious moth circling the M-Class: this is the focus of the Mercedes-Benz’ TV advert to launch its new sports utility vehicle. Scholz & Volkmer brings this film to the Internet, extends it in line with the concept of integrated communication and adds interactive media elements to it. The user can access product information via hotspots and, in doing so, can find out more about the M-Class’ driving dynamics, comfort, safety and design.

Client / Manufacturer

Daimler AG

Mercedes-Benz
Stuttgart, Germany

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Design

Scholz & Volkmer

Scholz & Volkmer GmbH
Wiesbaden, Germany

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