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GROWING CHRISTMAS CARD / Christmas card

GROWING CHRISTMAS CARD
GROWING CHRISTMAS CARD

Discipline: Communication

Discipline: Communication

Christmas wheat: among other festive happenings, this local tradition of growing Christmas wheat is found in Croatia. You are supposed to sow the seeds on the day of St. Lucia (13 December). By Christmas you should have some brush-like green wheat symbolizing a fertile and prosperous year to come. With this Christmas card we aim to show how to make old tradition fun, while at the same time we are playing with the “experimental” nature of our studio’s name (the instructions and the packaging of the card resemble what one would expect from a lab).

Client / Manufacturer

LABORATORIUM

LABORATORIUM
Zagreb

Ivana Vucic, Orsat Frankovic

Design

LABORATORIUM

LABORATORIUM
Zagreb

Ivana Vucic, Orsat Frankovic