Vodafone Smart Prime 8
Vodafone Smart Prime 8
Vodafone Smart Prime 8
Vodafone Smart Prime 8
2017

Share:

Vodafone Smart Prime 8

Smartphone

Vodafone Group Services GmbH

The Smart Prime 8 is part of the Vodafone smartphone product portfolio. It is positioned at the upper mid of the price range and therefore has to compete in a difficult market. The challenge of this project was to balance product features and material quality with part complexity and overall manufacturing costs, while still creating a device with a simple and valuable design. As a result of the design team’s efforts, the Smart Prime 8 can do all this. A genuine design following one comprehensive gesture let all parts and details naturally fall into their place, creating a conclusive, stirring user experience.

Client / Manufacturer
Vodafone Group Services GmbH

Vodafone Group Services GmbH

Düsseldorf, DE
Design
SMAL GmbH

SMAL GmbH

Planegg, DE
Vodafone Group Services Deutschland

Vodafone Group Services Deutschland

Düsseldorf, DE
Date of Launch
2017
Development Time
up to 12 months
Target Regions
Europe
Target Groups
Consumer / User

RELATED PROJECTS