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power one / Hearing aid batteries

power one

Discipline: Product

power one

Discipline: Product

State-of-the-art zinc air technology in innovative package design; that is what the premium brand "power one" stands for. Powerful performance, such as the longest life in hearing aids, and contemporary design have catapulted power one in a short span of time to the No. 2 spot.
The rotating dispenser made of environmentally-friendly PET is not glued to the card; the materials can be easily separated and properly disposed of. Extra-long power one battery mounting tabs make it easy to take out the battery from the packaging and insert in the hearing aid. The design of the backing card in high-quality silver provides a highly visual contrast for the battery-size color-coding. The distinct power one branding underscores the premium claim at the highest technological level, with an emphasis on "German-made".

Client / Manufacturer

VARTA Microbattery GmbH

VARTA Microbattery GmbH
Ellwangen, Germany

Design Agency


häfelinger + wagner design
München, Germany