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Kiyu Taro Fantasy / food package design

Kiyu Taro Fantasy
Kiyu Taro Fantasy

Kiyu Taro Fantasy
“Kiyu Taro” is a local Taiwanese brand that believes the value of homeland and eco friendly agriculture.
The main concept of the package design is “beyond your/taro imagination.” we use fresh taros as cannonballs and burst into colourful and profuse taro sticks through the firing process.
In the second design, the idea is “sharing delicacy.” Visually, we create a taro-shaped hot balloon to deliver those delicious taro sticks and heartwarming blessing to people far away from local makers.
Also echoing the eco friendly idea of the company, the carrying bag can be re-used as a desktop magazine file.

University

National Taiwan University of Science and Technology

National Taiwan University of Science and Technology
taipei, Taiwan