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Typecorp / Type Design Studio

Typecorp
Typecorp

Typecorp is a ctional type design studio which is questioning and solving some of the most pressing problems with digital type. The most important of them all is: How to render fonts in the most legible manner on hundreds, if not thousands of screens? This problem is so fundamental, yet mostly ignored in the design industry.

And I wanted to change it. Therefore, I decided to choose this topic and created a branding system for it.

Considering that typecorp is all about type, yet it's beyond type, I came up with a system in which the logo can be written in any font as long as the colour and the form of it remains the same.

University

MIT Institute of Design

MIT Institute of Design
Pune, India

Manav Dhiman,
MIT Institute of Design