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12 x 36 IS II / Binoculars

12 x 36 IS II

Discipline: Product

High powered enough (12x) to be popular with birdwatchers and equipped with an image-stabilizing function to eliminate hand-held shake, the 12 x 36 IS II binoculars represent a significant reduction in size and weight from their predecessors. The design pursues a stable grip by forming the body from numerous curved surfaces and creating a comfortable tactile feel with a soft-touch coating. It adds a powerful look to the lens barrels consistent with high-power binoculars, producing an overall shape that visually instills a sense of precision and performance. The image stabilizer button is located in the center, making the design accessible for both left-handed and right-handed users. The low-reflective leather-tone coating on the front cover surfaces makes the binoculars more practical while contributing to a robust, high-end design.

Discipline: Product

Client / Manufacturer

Canon Inc.

Canon Deutschland GmbH
Krefeld, Germany

Design Agency

Canon Inc.

Canon Inc.
Ohta-ku, Japan