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MOTEMASCARA ONE / Package for mascara

MOTEMASCARA ONE

Discipline: Packaging

MOTEMASCARA ONE is a best-of-class mascara product topping sales in Japan's mascara market. Every aspect – from its production to the materials used – has been re-examined to create a mascara of unparalleled sophistication. The package design for the current product, made primarily from an "Endmineral" (garnet powder) complex, expresses the notion of "inimitable qualities from a mineral vigorously polished to a jewel's sheen." The transparent portion of the exterior, made from elements only ever used to create artworks, brings out a majestic sense of transparency.

Discipline: Packaging

  • DATE OF LAUNCH 2015

  • DEVELOPMENT TIME up to 12 months

  • TARGET REGIONS Asia

  • TARGET GROUPS Consumer / User

Client / Manufacturer

FLOWFUSHI CO., Ltd.

FLOWFUSHI CO., Ltd.
Tokyo, Japan

Design

canaria inc.

canaria Inc.
Minato-ku, Tokyo, Japan

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