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Adhaesio / Wristwatch

Adhaesio

Discipline: Product

Discipline: Product

With the Adhaesio, the single-hand watch specialist MeisterSinger has developed a dual timer that adeptly follows its own esthetic principles and the confident perception its clients have of time. An individual, needle-sharp hour hand points to the current time of day or night at the location of its wearer, accurate to within five minutes. Above the MeisterSinger logo, an arrow points to the second local time on a 24-hour ring, which slowly rotates in a clockwise direction. These two times are separated by a second ring, which shows the date.

  • DATE OF LAUNCH 2015

  • DEVELOPMENT TIME 13 - 24 months

  • TARGET REGIONS Africa, Asia, Australia/Oceania, Europe, North America, South America

  • TARGET GROUPS Consumer / User

  • ASSESMENT CRITERIA Aesthetics, Innovation, Brand Fit

Client / Manufacturer

MeisterSinger

MeisterSinger GmbH & Co. KG
Münster, Germany

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Design

MeisterSinger

MeisterSinger GmbH & Co. KG
Münster, Germany

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