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Re:NK Sensology Cream / Cosmetics packaging

Re:NK Sensology Cream
Re:NK Sensology Cream

Discipline: Packaging

Discipline: Packaging

The exterior is carved to show confidence in the brand philosophy, like a monument adorned with glorious words to symbolize the Re:NK brand. When the user lifts the cap of the cream, the metal containers sitting in the tray are revealed, and she can remove them from their tray for use. A massager is placed in a spot in the cream’s tray with magnets with opposite poles inserted in the bottom of the hole and inside the massager so it does not touch the bottom, but rather floats above it while stored there. Contamination of the interior is prevented, increasing users’ emotional satisfaction. The tray can be reused as a makeup tool box as well.

  • DATE OF LAUNCH 2015

  • DEVELOPMENT TIME up to 12 months

  • TARGET REGIONS Asia

  • TARGET GROUPS Consumer / User

Client / Manufacturer

COWAY

COWAY CO., Ltd.
Seoul, South Korea

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Design

COWAY

COWAY CO., Ltd.
Seoul, South Korea

Jin-Hee Kwon, Won-Hee Lee

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