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Rev Translator / Smartphone app

Rev Translator
Rev Translator

Discipline: Communication

Discipline: Communication

Rev Translator is the world’s first smartphone application that translates “Engine sounds” into human language. (As investigated by Yamaha Motor as of July, 2014) Six translators with different personalities are available on the app. It translates the sound into more than 100 million combinations of lines and shows emotions depending on the engine sound. It even takes into account the time of day and the weather. Communication with engines is designed as an exciting new experience. The designers hope that people will feel closer to the engines and their sounds in a totally new way.

  • DATE OF LAUNCH 2014

  • DEVELOPMENT TIME up to 12 months

  • TARGET REGIONS Africa, Asia, Australia/Oceania, Europe, North America, South America, Further localization:: All over the world

  • TARGET GROUPS Consumer / User, Further specification:: iOS or Android users

Client / Manufacturer

Yamaha Motor Co., Ltd.

Yamaha Motor Co., Ltd.
Shizuoka, Japan

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Design

Yamaha Motor Co., Ltd.

Yamaha Motor Co., Ltd.
Shizuoka, Japan

Design Center

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Design

KAYAC Inc.

KAYAC Inc.
Kanagawa, Japan

Tomoya Sasaki