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WD 4 – WD 6 / Multi-purpose vac

WD 4 – WD 6
WD 4 – WD 6

Discipline: Product

Discipline: Product

A memorable face: with their clear and striking lines, the new Kärcher vacuum cleaners are not only more dynamic and powerful, but, above all, efficient and practical! The multi-purpose vacs, with their flat-pleated filter technology, can vacuum up coarse material as well as fine dirt, wet or dry. Versions with power sockets allow power tools to be connected. The vacuum cleaner convinces with features such as the large three-in-one carrying handle, the filter-vibration function, the easy filter replacement without getting your hands dirty and the energy-efficient, yet powerful motors.

  • DATE OF LAUNCH 2014

  • DEVELOPMENT TIME 25 - 36 months

  • TARGET REGIONS Africa, Asia, Australia/Oceania, Europe, South America

  • TARGET GROUPS Consumer / User

  • ASSESMENT CRITERIA Aesthetics, Practicability, Usability + Ergonomics

The new WD family provides new features like an electrical outlet for power tools, improved handling and easy filter replacement. It is, therefore, another example of the innovative power of a company that, for many years, has developed a consistent line of vacuum cleaners for professional and private use. The clear, almost iconic, design strengthens Kärcher's overall corporate design approach. The WD 4/WD 6 multi-purpose vac is a powerful product with a distinctive exterior that immediately wins over the user with its efficiency and design.
The iF jury
Client / Manufacturer

Kärcher

Alfred Kärcher GmbH & Co. KG
Winnenden, Germany

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Design

Kärcher

Kärcher Corporate Industrial Design
Winnenden, Germany

Michael Meyer

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Design

Böhler

BÖHLER GmbH
Fürth, Germany

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