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iF SOCIAL IMPACT PRIZE
(free of charge)

Present your project for free and win your share of EUR 50,000 in prize money.

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8 – 13 Hertz / Book

8 – 13 Hertz
8 – 13 Hertz

Discipline: Communication

Discipline: Communication

What makes a creative mind tick? Jochen Klein and Stefan Wolf, two advertising creatives, set out on a journey to learn more about creativity. After 20 years in advertising, they have accumulated their experiences to create a literary work that should be taken – or read, in this case – with a grain of salt. Germany‘s first fictional non-fiction book on creativity promises to grant access to the daily fun and madness of an advertising creative.

  • DATE OF LAUNCH 2014

  • DEVELOPMENT TIME up to 12 months

  • TARGET REGIONS Further localization:: Deutschland

  • TARGET GROUPS Trade / Industry, Other target groups:: Neukunden Akquise, Further specification:: Studenten

Client / Manufacturer

Hundert Grad Kommunikation GmbH

Hundert Grad Kommunikation GmbH
Frankfurt a. M., Germany

Design

Hundert Grad Kommunikation GmbH

Hundert Grad Kommunikation GmbH
Frankfurt a. M., Germany

Jochen Klein, Stefan Wolf