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BOE Alta / TV

BOE Alta
BOE Alta
BOE Alta
BOE Alta

Discipline: Product

BOE Alta

Discipline: Product

The BOE Alta is based on a sculptural design approach celebrating the magically thin screen. The TV’s ultra-slim glass panel is intersected by an aluminum element, which incorporates electronics and speaker functionality. The TV’s pure design continues in the materials used: one frameless piece of glass meets the housing parts made of anodized aluminum. Intelligent minimalism: the translucent user interface keeps the content visible, while adapting to its natural viewing environment with a day- / nighttime mode. The aluminum remote control and media-box extend the BOE Alta design offering simple connectivity and easy access to a variety of sources.

This product is minimalistic, puristic and innovative. It enthuses due to the application of high quality materials, which serve an aesthetically convincing design on the one hand and due to the new approach of integrating electronics and loud speakers in the base component of the TV on the other hand.
Jury Statement
Client / Manufacturer

BOE Multimedia Technology Co Ltd

BOE Multimedia Technology Co., Ltd.
Beijing, China

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Design Agency

Lunar Europe GmbH

LUNAR Europe GmbH
Munich, Germany

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