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Zhen Xin Xiang Dui / Poster

Zhen Xin Xiang Dui
Zhen Xin Xiang Dui

There is an ancient slogan in China,'zhen feng xiang dui',means people are like needles always being sharp to each other.When you look at the design,you will see two bended needles contribute to a heart shape which suggest 'needle heart'.Based on Chinese,this pronunciation also means'a sincerely heart'. It tells us that instead of being needle sharp to each other, we should being sincerely.
As you see at the bottom, when we are kid teacher always correct or wrongs like this. By using this way, this design is trying to reminds people that in stead of being a needle 'zhen feng'.we need to be sincerely 'zhen xin'to the other.

University

Academy of Art University

Academy of Art University
San Francisco, United States

Design

ZhongSong Design

ZhongSong Design
Beijing, China

Yusha Shi Baoli Du