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Aufbewahrungsbox Leica G-Star / Storage box Leica G-Star

Aufbewahrungsbox Leica G-Star

Discipline: Packaging

This clever sales packaging doubles as a permanent storage box for the limited edition Leica D-Lux 6 G-Star RAW camera. The F-flute packaging has two levels with five compartments: an upper detachable tray holds the camera, bag and carry strap in separate sections, with accessories placed in the lower level. A PET band printed with the distinctive G-Star dot matrix creative completes the look, using special UV screen-printing technology to form the dots in relief for added impact. The entire pack is coated with scratchproof matt cellophane to enhance its touchability while lending it greater durability for long-term use.

Discipline: Packaging

Client / Manufacturer

STI Group

STI Group
Greven, Germany

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Design

G-Star Raw C.V.

G-Star Raw C.V.
Amsterdam, Netherlands

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