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NAVER Appisode / Website

NAVER Appisode
NAVER Appisode

Discipline: Communication

Discipline: Communication

Korea’s No. 1 Internet portal website, NAVER, has created NAVER app TV advertisement with NAVER webtoon authors, targeted at young generations, who are both smartphone main users and avid fans of webtoons. Besides the two series of TV advertisements, the campaign page also contains “Undisclosed Appisode” and “Relay Webtoon”, where various authors participated in. Its UI was designed to experience flicking motion of smartphones on the webpage. Navigating the page itself gives fun to users beyond watching webtoon themed advertisements.

Client / Manufacturer

NAVER

NAVER Corp.
Seongnam-si, Gyeonggi-do, South Korea

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Design

NAVER

NAVER Corp.
Seongnam-si, Gyeonggi-do, South Korea

Kim Seung Eon, Yang Sung Yul, Jung Bin Young, Lee Soo Kyung, Ryu Seung Sook, Kim Haeng Seon, Lim Joo Youl, Park Soo Hyun, Youn Moo Young, Lee Sang Min

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