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weCycle is a tracking service, that promotes cycling in urban areas. It consists of a Smartphone App and a Device. By cycling, users can earn bonuses for local venues, online stores & health insurances.
The App helps users to explore their surrounings. It
shows where to find the best coffee on the way to the office or where to get some groceries on the way home. It motivates for cycling & helps to engage with urban surroundings.
The tracking doesn’t have to be manually activated. A bluetooth communication between App and Device enables full automatic tracking of every single route. The user doesn't need to activate the tracking manually.