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The branding and Corporate Design for dental practice dentaloft draw on the spaciousness and emotionality of the space, and position the practice as an integrated, professional service provider with high esthetic standards and a wellness character. The Corporate Design defines and positions dentaloft as a clearly recognizable brand. The scanned flowers convey a high standard of esthetics, purity and naturalness, while evoking X-ray images. The flowers are also used as a pictorial structure for the range of services offered.
Frankfurt a.M., Germany
Ippolito Fleitz Group – Identity Architects
Skalecki Marketing & Kommunikation
Frankfurt a. M., Germany