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Actros / Truck

Actros
Actros

Discipline: Product

Discipline: Product

At the front end the new Actros dispenses almost entirely with straight lines and flat surfaces. Curves along with contrasting concave and convex lines lend the new Actros an overriding aura of excitement and its own unique character which incorporates the brand values. Typical feature of a Mercedes-Benz truck with its long product lifecycle includes the absence of overly fashionable elements in the design idiom. The previous visual distinction between the upper and lower sections of the cab is gone, meaning that the cab now appears to be cast from a single mould: given the large number of cab variants, the new Actros has a modular design.

Client / Manufacturer

Daimler AG

Daimler AG
Stuttgart, Germany

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Design

Daimler AG

Daimler AG
Sindelfingen, Germany

Werksdesign

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