Unsupported browser

You are using an outdated browser. Please upgrade your browser to improve your experience.

Sign up for
an Award

Participate with your entry in one of our professional or student awards.

Sign up for an award

Sign up for
a Profile

Create your own profile and publish it in the iF WORLD DESIGN GUIDE.

Sign up for a profile

Learn more:

iF SOCIAL IMPACT PRIZE
(free of charge)

Present your project for free and win your share of EUR 50,000 in prize money.

Publish your project

Porsche 911 USA / Interactive presentation

Porsche 911 USA

Discipline: Interior Architecture

Porsche 911 USA
Porsche 911 USA
Porsche 911 USA

Discipline: Interior Architecture

Presentation specialist stereolize was commissioned to develop an unprecedented presentation setting for the international press. Both the technical sophistication as well as the unique beauty of the driving machine had to be outlined and explained. The presentation set-up alone should express design and technological power. It was the uprising center console that inspired the stage idea. The new 911 completed the family-wide implementation of the uprising center console as Porsche Design key-characteristic. In order to keep the eyes on the main attraction, the car itself had to serve as input device and projection surface at the same time.

Client / Manufacturer

Dr. Ing. h.c.F. Porsche AG

Dr. Ing. h.c. F. Porsche AG
Stuttgart-Zuffenhausen, Germany

GO TO PROFILE
Design

stereolize

stereolize GmbH
München, Germany

GO TO PROFILE