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iF SOCIAL IMPACT PRIZE
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Gut unterwegs / Sustainability Report 2012

Gut unterwegs
Gut unterwegs

Discipline: Communication

Discipline: Communication

The first Sustainability Report by TAKKT AG takes the reader into the world of mail order. The envelope is from recycled corrugated cardboard, a parcel sticker is the title theme, parcel icons serve as chapter dividers and graphics that look like forms show the information. In order to save on packaging, the report was sealed at the side with an easy-open sticker and can be franked and shipped without any further envelopes. The natural paper used is certified with the Blue Angel and so conforms to the highest environmental standards.

Eye-catching. Striking. Absolutely appropriate for a sustainability report: here content becomes form and vice versa. Printed on certified natural paper, the report communicates the ecological claim of TAKKT AG in straightforward icons and with further, clear symbols from the world of sustainability. Sealed with a label, the report can be mailed without an envelope and, with its cohesive design, appears fresh and active without the often subliminal negative “eco touch.
Jury Statement
Client / Manufacturer

TAKKT AG

TAKKT AG
Stuttgart, Germany

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Design

Strichpunkt

Strichpunkt Design
Stuttgart, Germany

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