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Lightweight / Website

Lightweight

Discipline: Communication

Discipline: Communication

The German company “Lightweight” manufactures high performance carbon wheels for sport bikes. The minimal and detail-oriented product philosophy is transferred to the corporate website. Highly esthetic black-white images, a clear site structure and love for the graphical detail are combined with high performance on different devices, thanks to the responsive design approach. Going along each product line, you are caught by touching videos and real racing photography that inweaves with technical descriptions and surprising animations, just like the carbon fiber of every wheel does. This site lets you feel handmade quality and passion for performance.

Client / Manufacturer

Carbon Sports GmbH

Carbon Sports GmbH
Friedrichshafen, Germany

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Design

bölb GmbH

bölb GmbH
Benningen, Germany

Mario Stockhausen, Emile Stoverinck, Geraldine Zingariello, Philipp Grolle, Moritz Ripprich

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