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Sekündlich aktualisiert. stern.de / Campaign

Sekündlich aktualisiert. stern.de
Sekündlich aktualisiert. stern.de

Discipline: Communication

Discipline: Communication

The challenge was to position stern.de as a news broadcaster who continually offers the highest standard of the latest information. This was achieved by the use of a simple optical trick, an intrinsic part of the campaign: “Updated every second. stern.de”.

Client / Manufacturer

Gruner + Jahr

Gruner + Jahr AG & Co. KG
Hamburg, Germany

(Bildbearbeitung)

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Design

Kolle Rebbe

Kolle Rebbe
Hamburg, Germany

Sascha Petersen (Idee, Text), Alexander Schmid (Idee), Gerwin Schwäger (Grafiker)

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Design

Pop Postproduction GmbH

Pop Postproduction GmbH
Hamburg, Germany

(Bildbearbeitung)