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Strongbow Cider / Aluminum bottle

Strongbow Cider

Discipline: Packaging

Strongbow Cider

Discipline: Packaging

An Australian first for a cider product – a stylish aluminum bottle with crown seal closure for the leading cider brand Strongbow. The 355 ml premium aluminum bottle provides the perfect outdoor drinking experience for the popular Strongbow cider varieties at selected events (e.g. music festivals) through the summer season. The aluminum bottle has many advantages, including being unbreakable, quick cooling and 100% recyclable. It brings the true essence of style and premiumization to a quality and well-established brand. The availability of 360° full-color graphics and special inks offer a major opportunity to develop a unique shelf identity.

Client / Manufacturer

Ardagh Australia PTY Ltd

Ardagh Australia PTY Ltd.
Taree, Australia

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Design

Carlton United Breweries (CUB)

Carlton United Breweries (CUB)
Southbank, Viktoria, Australia

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